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By 1951, when he landed a job at ABCs WFIL station in Philadelphia,heworked in radio, regarded as too youthful looking to be a credible TV newscaster. But it soon became the highest rated local daytime TV show in the nation, and that got the attention of network executives in New York. Campbell and Fred Berry became regular dancers on screen. Seventeen had a regular column on Bandstand, written by one of the shows regulars. Clark wasn't always the most penetrating interviewer, but at least he did manage to avoid asking "Which one's Pink?" Around this time, he spoke with the Los Angeles Times about the show. Research by John A. Jackson in his 1997 book, American Bandstand: Dick Clark and the Making of A Rock `n Roll Empire, and more recently by Matthew F. Delmont, in his 2012 book, The Nicest Kids in Town: American Bandstand, Rock n Roll, and the Struggle for Civil Rights in 1950s Philadelphia, go into the specifics of why only a very few African Americans ever made it onto the American Bandstand show, especially in the 1957-1964 period. And the neighborhood where American Bandstands WFIL TV studio was located was also mixed racially. I think I've always had a lot of confidence in myself." By the mid-1980s, with the rise of MTV and other music video channels, American Bandstands format became dated. A microphone came to a bad end in the Boys' frenetic debut, but it wasn't a terrible loss, given that most of the performances were lip-synched anyway. Viewers followed who they danced with, who the couples were. ABC did require him to divest his outside ventures, more than 30 by one count, including a number of record labels. By February 1958, daily viewership had already reached 8,400,000, making "American Bandstand" ABC's top-rated television program. On screen, at least, he never let us see him sweat. 1975: Dick Clark interviewing famous blues guitarist, B.B. In addition to appearances by big pop stars of the day . Clark had long asked the brothers why none of the girls in the family got into the business, but he finally bagged one, surely little suspecting he was introducing one of the biggest stars of the '80s and '90s. 10/7/1957 9/5/1987 ABC 60 minutes Every afternoon after school, kids would tune in to watch their favorite celebrities and everyday people bust a move to the latest hits. PHILADELPHIA (AP) - In the late 1950s and early '60s, everyone knew Bob and Justine, Kenny and Arlene, and Ed and Bunny. "He was like one of us! When Horn left the show, Clark became the full-time host on July 9, 1956. "My parents were working people," he said, adding that they "asked everyone to send a stamped envelope, because we couldn't afford the stamps.". The 10 Best Dance Crazes From the 1960s ~ Vintage Everyday 1 seed for Division 1 baseball playoffs, High school tennis: Southern Section playoff pairings, High school baseball: Southern Section playoff pairings, The Times final regular-season top 25 baseball rankings. Jimmy Peatross, Joan Buck & Dick Clark. It wasn't until 1965 that "Bandstand" featured its first prominent African-American dancer, Famous Hooks. His older brother Bradley was killed during World War II. I can honestly say that I was the most blessed person in the world the day I met Norman and he and I became steady dance partners., Meeting Norman Name: Clark Dick; Birth Year: 1929; Birth date: November 30, 1929 However, the on-screen studio audience of American Bandstand did not reflect that composition. "And I watch my mother's steps and I danced the jitterbug with my mother.". Track outages and protect against spam, fraud, and abuse, Measure audience engagement and site statistics to understand how our services are used and enhance the quality of those services, Deliver and measure the effectiveness of ads, Show personalized content, depending on your settings, Show personalized ads, depending on your settings.