Below are some royalty estimates, though note that these vary considerably depending on the size and resources of the company with which you are negotiating: Greeting cards and gift wrap: 2% to 5%. 3. We received several offers from inside and outside the industry, and chose the one that we believe will be best for the company. A mass-market chain might offer you royalties as low as 3-5%, however, they are likely to bring in a much greater volume of sales than a smaller operator. MHS has built a reputation in the art licensing and manufacturing community for being a tried-and-true partner that fosters long lasting and mutually beneficial relationships. The more people who know your art, the more people who can let you know if they see it somewhere it shouldnt be. Put the letter on your letterhead . Having an organized, password-protected file on Dropbox or GDrive both work. Tara Reed is a licensing expert with years of experience, so we use transcribed portions from our interview with her throughout this article, lightly edited for readability. Many greeting card companies look for art created for specific occasions at specific times throughout the year. Thank you so much your article. I met her in her studio near San Diego a few months ago. With a firm finger on the pulse of current trends, MHS not only offers value in the form of a continually refreshed catalogue of artwork from a variety of skilled artists, but also with proven experience and strategic guidance in implementing the artwork they select. Graphic Design Artists Guild Handbook: Pricing & Ethical Guidelines, http://www.artlicensinginfo.com/interview-replays/, Enough has been written on the case already. Buy this online by visiting Art.com below. We do not offer financial advice, advisory or brokerage services, nor do we recommend or advise individuals or to buy or sell particular stocks or securities. As an artist, you own the copyright to the work you produce. Art agencies know how important it is to be persistent, and I have heard that they continue . Kelly is an SMB Editor specializing in starting and marketing new ventures. what a wonderful article and a wealth of valuable information and resources. A little different than in years past. Performance information may have changed since the time of publication. But what if you cant afford Surtex? You go to the store, and you find something.
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